About Coalface
David Singer - Managing Director
David has been in the FMCG business for the last 20 years. He has a unique blend of experience arising out of working for both retailer and manufacturer alike. He has worked in Trade Account Management with Coca-Cola and helped establish and run the Caltex New Zealand retail programs. David has carried out extensive research work in the convenience, liquor and supermarket channels.
Scott Birley - Director
Scott joined Coalface Consulting from Frucor Beverages in 2000. His background is in sales and marketing. He has a background in Account Management and has worked in both the Supermarket and Convenience channels.
We measure the quality of relationships. Between Marketer and Retailer. Between Franchisor and franchisee and between retail outlets and their customers.